MADISON, Wis. — The Madison Card Show is excited to announce a new partnership with Treasure, a modern event-management and ticketing platform designed specifically for conventions, expos, and hobby events. Beginning with the upcoming Alliant Energy Center show on December 27, vendors and attendees will now be able to easily reserve tables and purchase advanced tickets through Treasure’s streamlined online system.
The new booking portal is now live at:
https://www.ontreasure.com/events/madison-card-show-12272025
This upgrade offers vendors a smoother, faster, and more reliable way to secure tables, while attendees benefit from convenient early ticket purchasing (with a small discount) and faster entry on show day.

Priority Access for October Vendors
Vendors who set up at the October Madison Card Show will receive first access to rebook their tables for the next Alliant Energy Center event. Priority access ensures returning vendors can keep their preferred locations and avoid missing out on high-demand areas of the floor. Any unbooked tables will be available for other vendors beginning Monday, December 8.
Public Table Sales Begin in Early December
Any tables not claimed during the rebooking window will be released to the public in early December. With the Madison Card Show continuing to grow—now featuring more than 250 tables split between sports and Pokémon—spots are expected to fill quickly once open to general booking.
A Growing Show with Modern Tools
The move to Treasure reflects the Madison Card Show’s commitment to improving the vendor and attendee experience as the event expands. From digital floor plans to streamlined payments, the new system will help support the show’s continued growth at one of Wisconsin’s premier venues.
For more information or to book a table when available, visit:
https://www.ontreasure.com/events/madison-card-show-12272025